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The Pricing and Revenue Management of Services A ~ The second part discusses the buyer in aggregate investigating advanced demand price discrimination and segmentation in service Ng’s aim is to offer a strategic guide to increase revenue in services drawing from various disciplines whilst maintaining a strong marketing slant Grounding the book on actual research in services Ng is keen to highlight how the concepts and theories of pricing strategy can be combined and applied practically in a way that is easy to read and stimulating

The Pricing and Revenue Management of Services ~ Noté 405 Achetez The Pricing and Revenue Management of Services A Strategic Approach de Irene Ng ISBN 9780415350778 sur des millions de livres livrés chez vous en 1 jour

The Pricing and Revenue Management of Services A ~ Achetez et téléchargez ebook The Pricing and Revenue Management of Services A Strategic Approach Routledge Advances in Management and Business Studies Book 36 English Edition Boutique Kindle Management

The Pricing and Revenue Management of Services A ~ The Pricing and Revenue Management of Services A Strategic Approach Routledge Advances in Management Business Studies Irene Ng In a world of changing lifestyles brought about by new services technology and ecommerce this book enters the arena of contemporary research with particular topicality

The Pricing and Revenue Management of Services A ~ The Pricing and Revenue Management of Services A Strategic Approach Giuseppe Cappiello Department of ManagementUniversità di Bologna Bologna Italy International Journal of Service Industry Management

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The Pricing and Revenue Management of Services ~ Noté 405 Retrouvez The Pricing and Revenue Management of Services A strategic approach Routledge Advances in Management and Business Studies by Ng Irene 2007 Paperback et des millions de livres en stock sur Achetez neuf ou doccasion

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